Abstract: In 2019, The Chinese domestic box office of Avengers: Endgame took in $858 million, making it the largest domestic box office haul for a Disney film that year, according to figures .In addition to Avengers: Endgame, The remake of The classic The Lion King also made more than $100 million. In contrast, Dumbo and Maleficent: Mistress Of Evil took in less money at the domestic box office, taking in $115m and $114m respectively.
Focusing on animated films, Disney released nine films in China in 2019, including the Avengers, Frozen and Maleficent series, which received different market reviews and good box office .
Some of Disney's films in China have made a lot of money and received a good response in the market. However, the box office income of some films is relatively low. Considering the screenwriting, production, advertising and other problems of the films themselves, they may also be affected by the audience's cognitive level, cultural bias and value identification, etc., which puts forward requirements for the combination of artistic expression of films and market economy. What's more, movie sequels and classic remakes tend to do well at the box office, which may be a continuation of previous successes.
Post time: Jan-11-2021